Just in time for National Donut Day, Rich Products' customer survey shows that the growing doughnut market proves the pastry is more popular than ever.
Cookies are a bakery treat that fit in many places—solo snacking sessions, birthdays and special occasions, tucked into lunchboxes for school or work consumption, and more.
Buns and rolls will never not be valued in the U.S.—whether you’re a carnivore, flexitarian, or vegetarian, you’re inevitably going to be eating a hamburger or perhaps veggie burger this summer.
Bars remain big business—the portability, flavor variety, better-for-you options, and other attributes of the bakery category appeals to hungry commuters, on-the-go moms and their offspring, health-conscious snackers, and other consumer segments.
Consumers are still looking for indulgences, despite the fact that many products now have health halos. However, in our current era of “little treat culture,” the bakery snacks category—aka smaller servings of snack cakes and pies—continue to be popular.
With a growing interest in healthier candy options, the brand is taking a deep dive into consumer preferences and behaviors surrounding candy consumption.