Mars Wrigley's Starburst brand unveils its Pink Passion Protection Program to help fans embrace their passion projects and inspire moments of everyday happiness.
The brand is taking proactive steps to develop field criteria that verify whether suspected deforestation identified with remote sensing is actual deforestation.
The goal of the survey from Extra gum was to uncover students' study habits.
July 27, 2023
Ahead of back-to-school season, Extra gum is spotlighting students' study habits and helping to identify ways to tackle the school year with a renewed sense of focus.
Mars Wrigley maintains a cacao greenhouse in Davis, CA for cocoa crops.
July 18, 2023
Humans can pollinate cocoa crops by hand, similar to bees—all to ensure cocoa remains sustainable and consumers have enough chocolate for years to come.
Millennials tend to gravitate towards new or fruity gum and mints flavors, such as lemon or lemonade, whereas other age groups continue to enjoy classic mint flavors.