Throughout the NFL season, brand will spotlight some rookie mistake submissions.
September 6, 2022
The Snickers brand is bringing back the Snickers Rookie Mistake of the Year program, rewarding fans for sharing hilarious and relatable rookie mistakes.
Brand aims to capture Gen Z's attention with TikTok contest.
September 6, 2022
"Ask the Universe," the brand’s new campaign developed in partnership with DDB, is inspired by the age-old question that Starburst fans often wonder: “How do they make Starburst taste so juicy?”
KINGSHIP, the NFT supergroup created by the 10:22PM music label, will appear on limited-edition boxes of M&M’Sin honor of KINGSHIP’s mythological tour rider.
Advisory group will drive inclusivity in M&M’S brand programming.
July 20, 2022
Mars Wrigley’sM&M'S brand has launched The M&M'S FUNd Advisory Council, a group of experts who will drive diversity, inclusivity and belonging inM&M'S brand programming around the world.
Gum manufacturers say focusing on innovation and amping up marketing efforts have helped the category correct course after two difficult years during the COVID-19 pandemic.