Consumers continue to reach for their favorite puffed and extruded snacks in their many forms. However, while U.S. shoppers still put tried and true types (like cheese curls and pork rinds) in their cart, they’re increasingly interested in trying new flavor twists, better-for-you bases, and other novel takes on the category. 

The leader of the brand discusses its early days, innovation, and connecting with Target.

To succeed, a new snack or bakery product needs to engage consumers on a number of levels. Is the product truly original and innovative?

An expert from Pak Group discusses types of bakery yeast and how to tame them.

This week's Fun Friday includes a "Snackle" Set from Wasa, "Spudwoman of the Year" award, new SkinnyPop ad campaign, and more.

This month’s New Product Slideshow article includes products from Insomnia Cookies, Krispy Kreme, Pop-Tarts, and more, many with a lunar theme for the April eclipse.

The digital edition contains a wealth of snack and bakery trends, news, launches, and more.

This week's Fun Friday includes a Nerds and Jeremiah's Italian Ice partnership, Wonderful Pistachios Cinco de Mayo recipes, the most popular bagel types in the U.S., and Nutella's #BiscuitsNBesties campaign.

The inclusion of protein into baking represents a shift that combines nutritional enhancement with the intrinsic pleasure of baked goods.

Experts from the flavor provider discuss the types and uses of vanilla.