General Mills reveals two vanilla-forward cereals The cereals will retail for $4.88–$6.88 at select retailers nationwide. Liz Parker Kuhn June 11, 2024 Vanilla Chex is returning to shelves, and Birthday Cake Loaded is a new product.Read More
Chex Mix debuts Buffalo Sandwich Remix flavor The suggested retail price is $4.29 per 7-oz. bag. Liz Parker Kuhn May 28, 2024 Each bag includes uniquely flavored pieces like Spices & Herb Chex, Ranch Flavored Wing Puff, Toasted Breadstick, and Buffalo Sauce Chex. Read More
Three Wishes introduces grain-free granolas The cereals incorporate nuts, seeds, monk fruit, and other BFY-leaning ingredients. Jenni Spinner May 28, 2024 The cereals incorporate nuts, seeds, monk fruit and other BFY-leaning ingredients.Read More
Post Consumer Brands launches summer cereal lineup The products include limited-edition versions of its popular cereal brands. Jenni Spinner May 23, 2024 The products include limited-edition versions of its popular cereal brands.Read More
Reese's Puffs releases new Dragon Ball Z cereal Fans can find the cereal on the brand's website and in stores on May 9. Liz Parker Kuhn May 8, 2024 Consumers can tilt the box from side to side to see Goku go Super Saiyan for Reese's Puffs cereal. Read More
Wheaties box salutes tennis legend Billie Jean King The General Mills cereal has put the 20-time Wimbledon champion on their packaging. Jenni Spinner May 3, 2024 The General Mills cereal has put the 20-time Wimbledon champion on their packaging.Read More
Nature’s Path announces first USDA Organic school-compliant cereal Two EnviroKidz cereal varieties will be offered to California school children. Jenni Spinner April 30, 2024 Two EnviroKidz cereal varieties will be offered to California school children.Read More
Rice Krispies Treats releases Chocolatey Peanut Butter flavor Kellanova reports that a chocolate peanut butter Rice Krispies Treats flavor is the #1 most requested flavor by fans. Liz Parker Kuhn April 17, 2024 Rice Krispies Treats Chocolatey Peanut Butter will be hitting snack aisles at retailers nationwide starting this spring.Read More
Wheaties launches protein cereal General Mills' oldest cereal brand is releasing a new protein cereal in two flavors, Maple Almond and Honey Pecan. Liz Parker Kuhn April 17, 2024 With more than 20 g of protein per serving, Wheaties Protein is the brand’s newest innovation created for everyday athletes.Read More
Ghost elevates breakfast game with high-protein cereal The new cereal is available in Peanut Butter and Marshmallow flavors. Liz Parker Kuhn April 11, 2024 Ghost, a lifestyle brand of sports nutrition products, energy drinks, and more, is entering the food category with a high-protein cereal line that was built in partnership with General Mills.Read More