New product launches face difficult road during pandemic
April 14, 2020
In the wake of the coronavirus pandemic, many grocery retailers have made the decision to cancel semi-annual shelf resets, slamming the brakes on planned new product and line extension launches. This leaves consumer goods companies wondering what to do with the pipeline of innovation and provides an opportunity to review short-term innovation, its role in the market, and new approaches to product or varietal introduction, through the eyes of the end consumer.
Since identifying the novel coronavirus and COVID-19 in Wuhan, China in late December 2019 until press time for our April issue of SF&WB at the end of March, the virus is known to have infected over 750,000 people, tragically causing over 36,200 deaths.
In only a few days, Bedford Industries has transformed part of its production facilities to create, design, develop and manufacture a new face shield to protect N95 masks to assist front-line medical workers nationwide.
Flavor company, which was declared essential, is training staff on sanitation procedures (including executives), offering digital events, and staggering shifts to increase social distancing.
FONA talks about how the company is training staff — including executives — on sanitation procedures and managing supply chain issues, while offering digital alternatives to in-person events.
Clear Seas Research (a BNP Media Company) is uniquely positioned to engage with industry professionals in niche market sectors, which are all impacted in different ways by the coronavirus pandemic.
Food for our families, vitamins to stay healthy, medications, formula, pet food and more…no matter the need, grocery store employees are now on the frontlines making sure shelves are stocked and America has access to essential items.
The widespread closures of restaurants, hotels, and other foodservice outlets resulting from the coronavirus pandemic have led to a dislocation in food demand.
InfinityQS International, Inc. (InfinityQS) has announced its support of the manufacturing community during the ongoing COVID-19 pandemic by offering free use of its Quality Intelligence platform, Enact, for three months.