Better Sour debuts brand refresh amidst growth The B4Y gummy brand originally launched in May 2023. Candy Industry Staff October 17, 2024 Better Sour is launching redesigned packaging, as it plans to increase retail expansion this fall.Read More
Birch Benders launches refreshed packaging The refresh includes a new logo plus simplified ingredients. SF&WB Staff September 26, 2024 Since its inception in 2011, Birch Benders has included nature-inspired packaging and pancake mixes made from simple ingredients.Read More
Cooper Street Snacks rebrands its packaging The brand's new look aims to elevate brand recognition and retail performance. SF&WB Staff September 4, 2024 This move comes as part of a strategic effort to elevate the brand’s presence in retail environments and enhance its appeal among health-conscious consumers.Read More
SkinnyDipped gets a face lift with all-new packaging The refreshed logo takes inspiration from the spirit of "skinnydipping." Liz Parker Kuhn March 19, 2024 SkinnyDipped has become a brand synonymous with better-for-you snacks since its launch in 2016, and the next chapter in the brand’s identity is here.Read More
Harvest Snaps rebrands Selects to Crunchy Puffs The baked navy bean snacks get a packaging refresh for the salty snack aisle. Liz Parker Kuhn March 6, 2024 The brand is undergoing a packaging redesign for its three Harvest Snaps flavors: Honey Dijon, Loaded Taco, and White Cheddar Jalapeno.Read More
General Mills invites consumers to 'live cereal rich' with cereal makeover Cinnamon Toast Crunch, Trix, Cocoa Puffs brands get "maximalist" makeover. Liz Parker Kuhn February 1, 2024 Living Cereal Rich is about living life to the filled-est and bringing maximalism to the breakfast table, says the company.Read More
Walker’s Shortbread to unveil upgraded packaging at 2024 Winter Fancy Food Show The 125-year-old cookie brand is releasing tartan packaging honoring its Scottish roots. Jenni Spinner January 17, 2024 The 125-year-old cookie brand is releasing tartan packaging honoring its Scottish roots.Read More
Poppy Hand-Crafted Popcorn celebrates its 10th anniversary with new flavors, packaging The ready-to-eat popcorn brand is unveiling its makeover and flavors this month. Jenni Spinner January 15, 2024 The ready-to-eat popcorn brand is unveiling its makeover and flavors this month.Read More
Raybern’s is 'on a roll' with frozen sandwich line brand refresh The brand has come out with new bread, meat, and other options in revamped packaging. Jenni Spinner November 27, 2023 The brand has come out with new bread, meat, and other options in revamped packaging.Read More
Big League Chew unveils packaging redesign The brand's iconic packaging will receive a modern update. Liz Parker Kuhn November 8, 2023 Known for its stay-fresh pouch, Big League Chew’s refreshed graphics will put a playful, modern spin on an iconic package.Read More