Company: Frito-Lay North America, Plano, TX
Website: www.fritolay.com
Introduced: February
Distribution: National
Suggested Retail: $1.49 for a 3-ounce bag, $4.29 for a 9.5-ounce bag
Product Snapshot: Doritos, a Frito-Lay brand, recently launched a new snack mix that combines four different Doritos shapes and flavors in one bag. Doritos Mix Cheese Explosion combines the flavors Nacho Cheese, Four Cheese, Jumpin’ Jack Cheese and Spicy Nacho, while Doritos Mix Taco Explosion mixes up the flavors Spicy Nacho, Sour Cream, Taco and Salsa. Both mixes feature the following shapes: the iconic Doritos Triangle, Dinamita rolled tortilla, a twist and an open triangle.
