Balance bites

Company: The Balance Bar Co., Ronkonkoma, NY

Introduced: April

Distribution: Regional

Suggested Retail: $1.79 for a 1.48-ounce bag

Product Snapshot: A first for Balance Bar’s portfolio, Balance bites are pop-able, protein-packed snack bites perfect for grab-and-go munching. Available in chocolate or peanut butter, the crunchy, gluten-free nuggets come in single-serve pouches. Each serving has 190 calories and 13 grams of protein and contains no GMOs. Balance bites also feature Balance Bar’s 40-30-30 nutrition principle, where 40 percent of calories come from carbohydrates, 30 percent from protein and 30 percent from dietary fat.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.