New Kettle Brand Potato Chip Flavors

Company: Kettle Food, Salem, OR

Introduced: January 2015

Distribution: National

Suggested Retail: $2.99 for 5-ounce bag, $3.49 for a 8.5-ounce bag

Product Snapshot: Kettle Brand will be launching three unique new potato chip flavors next month: Pepperoncini, which has peppery taste, mild heat and tangy vinegar punch; Roasted Garlic, with a roasted, sweet and rich buttery flavor and a hint of fresh parsley; and Red Curry, which pairs a coconut sweetness with savory spices, heat from red peppers and the fresh taste tomato and lemongrass. Made with natural ingredients, all three flavors contain no trans fats, MSG or preservatives. In addition, they’re non-GMO and gluten-free.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.