Nerds' 30-second spot—its first TV broadcast spot since being acquired by Ferrara—is expected to air during the second quarter of the Big Game.

Commercials broadcast in between the plays include spots from Doritos, Dunkin, Pringles, and other noted brands.

In more Super Bowl news, Doritos dropped a teaser video on its social channels that reveals the first surprise that the brand has up its sleeve: America’s favorite cowboy, Sam Elliott.

Cheetos is popping back into the Super Bowl ad scene for the first time in a decade to debut its biggest innovation in years—Cheetos Popcorn—on the world’s largest advertising stage.

Frito-Lay recently launched its first-ever NFL-themed portfolio campaign, featuring a number of its core brands including Doritos, Lay’s, Tostitos and Cheetos.

Everyone's game day snack spread is about to get a whole lot sweeter, as Pop-Tarts announced its Big Game advertising debut February 2, 2020.

The Pringles brand is returning to Super Bowl LIII 2019 on Sunday, Feb. 3. 

Frito-Lay brand Doritos makes a big impact with its fan-generated Super Bowl ads.