The owners of the company operated Nature’s Bakery before selling to Kind Snacks.

Nature’s Bakery plans to add over 190 jobs to its Utah location and invest $237 million in the Utah facility.

The better-for-you brand is out to make U.S. consumers more familiar with figs.

The soft-baked Brownie will be sampled for the first time to the public at the upcoming Natural Products Expo West show in Anaheim, CA.

Seasonal bars are plant-based, certified vegan, dairy-free, Non-GMO Project Verified, and contain no high fructose corn syrup.

In partnership with parents-of-three and TV personalities Catherine and Sean Lowe, snack bar brand kicks off Baked for the Win campaign with six weeks of giveaways to encourage consumers to share and celebrate their daily little wins.

Snack Food & Wholesale Bakery was recently able to talk to Pilar Arellano, marketing director at Nature's Bakery, about pandemic trends, snacking changes, and consumer demand. 

Nature’s Bakery does it again with a better-for-you, soft-baked snack packed with organic whole grains, fruits & veggies.

KIND, a healthy snacking company, has announced it has entered an agreement to acquire Nature's Bakery, a family-owned company that offers wholesome snacks, such as its beloved Fig Bars and other soft-baked foods.