Candy corn accounts for 84% of all online searches around Halloween candy, according to search intelligence provider Captify. 

Ferrero North America recently released new survey findings revealing that Halloween is increasingly becoming a holiday for adults, not just children.

Butterfinger Salted Caramel will be launching as a limited-time offering in April 2025 and will be available for only a few months.

Consumers can taste the crunchy peanut butter bar in a limited-edition cream cheese made with Butterfinger at all PopUp Bagels locations.

Butterfinger returns as the official candy bar of Spirit Halloween with an exclusive costume for adults and for furry friends.

The candy bar has been a cornerstone of Americana snack identity for many generations. 

Now through March 5, shoppers can enjoy the Butterfinger Brownie and Butterfinger Cookie and warm up with the Butterfinger Hot Chocolate.

Fans can score a Trick-or-Treaters' dream haul of Butterfinger bars with The Sweetest House on the Street Contest launching September 29.

Spirit Halloween is kicking off spooky season with the grand opening of its flagship store, with Butterfinger making its debut appearance as its official candy.

As part of Butterfinger’s gaming partnership with Kroger, they've teamed up to give gamers a look at how they can Game Better through a multi-city national tour.