This week's Fun Friday includes a contest from Walker's Shortbread, 84.51° consumer insights on holiday films, Cinemark's "Bring Your Own Bucket Day," Doritos' Crash the Super Bowl semifinalists, and Dietz & Watson's free Bird dogs.
This week's Fun Friday includes snacking insights from 84.51°, free DoubleTree cookies on August 4, the most popular Dairy Queen Blizzards by state, and General Mills' new Jason and Travis Kelce cereal.
This week's Fun Friday takes a look at how consumers' snacks correlate with their TV preferences, plus "bread babies" (swaddles) from Sourhouse, the most popular ballpark foods in every state, and more.
84.51°, the retail data science, insights, and media company found that 57% of Easter basket item purchases are impulse, with the shopper deciding what to buy while shopping.
The brand-customer relationship has evolved, report says.
June 5, 2023
84.51°’s latest research on shoppers’ brand loyalty attitudes and behaviors shows that a higher percentage of customers say loyalty is on the rise.
Consumers still want snacks and baked goods to fortify them, though according to data science and insights firm 84.51°, their interests in such products are evolving.