Kellogg re-releases Frosted Grape Pop-Tarts April 29, 2022 Frosted Grape Pop-Tarts are coming back, fresh from their Y2K-era heyday.Read More
Eggo Grab & Go Liege-Style Waffles April 12, 2022 The first-ever Eggo waffles that don't require a toaster hits shelves in April 2022.Read More
Kellogg debuts Snickerdoodle Pop-Tarts March 22, 2022 The latest flavor in Pop-Tarts bakery-inspired innovations hits shelves in spring 2022, joining the brand's growing cookie-themed lineup.Read More
Funfetti and Hungry Jack frozen pancakes March 15, 2022 Hometown Food Company is releasing a portfolio of new frozen pancakes from Hungry Jack and Funfetti brands.Read More
Equilibra Ventures announces partnership with women-owned Belgian Boys March 1, 2022 Daniel Lubetzky's Equilibra and Belgian Boys kick off Women's Month by announcing partnership.Read More
Catalina Crunch Triple Berry Blast Cereal February 28, 2022 Limited Edition Triple Berry Blast Cereal is the newest flavor to join the lineup of low-carb cereals from Catalina Crunch.Read More
Magic Fruity PEBBLES cereal, in partnership with LeBron James February 25, 2022 To celebrate National Cereal Day on March 7, 2022, Fruity PEBBLES cereal is teaming up with two other cultural icons to tip off a truly colorful partnership in 2022. Read More
Mikey’s launches new breakfast pockets with JUST Egg February 25, 2022 Mikey’s brings easy, plant-based, gluten-free breakfast options to market.Read More
OWYN gluten-free, vegan pancakes and waffles mix February 24, 2022 OWYN (Only What You Need) has launched a pancake/waffle mix that is 100% gluten-free and made without nut flours.Read More
Frozen waffle category capitalizes on better-for-you trend Consumers search for better-for-you frozen waffles, including organic and protein-rich varieties. Liz Parker Kuhn February 24, 2022 With some people shifting to working at home during the pandemic, waffles are no longer just for breakfast, they're an anytime-of-day type of snack.Read More
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