Experts at Cargill recently took some time to answer questions about functional ingredients, offering insights into health-conscious consumers, the impact of COVID-19 and balancing health benefits with taste.
Two-thirds of respondents expect an increase in healthy, better-for-you and/or functional ingredient operations in the next 12 months, by a 28 percent increase on average.
In April, the brand introduced Sweet Chews, its first innovation outside of the gummy category. While fans had been asking for a fruit chew product, the timing wasn’t ideal, with the onset of the COVID-19 pandemic.