Nine out of every ten participants reported that they had cut down on their sweet intake and lost weight using Sweet Victory Gum.

Swiss herb specialist Ricola returns to Singapore this year for the TFWA Asia Pacific Exhibition, where it will be presenting its new display concept and product range.

Consumers can be among the first to taste the new innovation at an exclusive one-day-only pop-up.

Senior Editor Liz Parker spoke with Troy Widgery, founder and CEO, Liquid Core Gum Company, on how the company got its start, functional chewing gum trends, and what’s next for the brand. 

The new, limited edition is the second product born out of this global brand collaboration, which has already successfully launched Tic Tac Coca-Cola in 2019.

Millennials tend to gravitate towards new or fruity gum and mints flavors, such as lemon or lemonade, whereas other age groups continue to enjoy classic mint flavors.

The Mars brand seeks to deliver an early taste of summer with the release of its newest flavor.

The gum is available in four- and five-stick packages that come in a hanging peg beg and mini shelf efficient PDQ unit. 

The mint brand encourages fans to discover new adventures on its 100-layer flavor ride with #TICTACtakearidesweeps.

Love and spring are in the air with new shapes, festive colors and fan-favorite confections from Ferrero Rocher, Nutella, Kinder Joy, Butterfinger, Mother's Cookies, and more.