Skittles has created an interactive campaign that takes the brand’s landmark playful spirit to new heights by requiring consumers to sign a legitimate legal document before trying Skittles Pop'd.
Lauryn McDonough, senior director of candy for Mondelēz, discusses Sour Patch Kids' new Strawberry-Watermelon Glow Ups, the first-ever gummy candy that glows under blacklight.
As a long-time supporter of FIRST, the PMMI Foundation was invited to join this partnership due to its substantial contributions through the PMMI U Skills Fund.
Candy Industry Senior Editor Liz Parker Kuhn and Prepared Foods Editor-in-Chief Bob Garrison were able to take a minute away from the Food Marketing Conference in Kalamazoo, MI recently and chat about industry trends.
Under the theme "Our Future: Resilience Through Sustainability," the two-day summit convened representatives from governments, cocoa-growing communities, companies, civil society, and academia.