Wolferman’s Bakery Our Favorites National English Muffin Day Collection

Company: 1-800-FLOWERS.COM, Inc.

Introduced: April 2022

Distribution: National

Suggested Retail Price: $49.99

Product Snapshot: Just in time for National English Muffin Day on April 23, 2022, Wolferman's Bakery has released a National English Muffin Day Collection.

This specially curated bundle includes an assortment of six flavorful English Muffins, in flavors such as Multi-Grain Honey, Cherry Blossom, Cinnamon Raisin, Cranberry Citrus, and more in traditional, super-thick, and mini sizes, along with Strawberry and Trible Berry Preserves and Branded Bamboo Tongs. This April 23, make a toast to the classic taste and texture of the English Muffins that make every day so delicious.

Wolferman’s Bakery is a proud purveyor of baked goods and other specialty foods for over 100 years. Some fun facts about the brand, best known for its super-thick English Muffins, include:

Wolferman’s Bakery has been baking for 110+ years and some of the recipes are decades-old proprietary formulas.
- In fact, the size origin of the Super Thick English Muffins is unique because it was kept the same shape and size as when it was originally baked in a tuna can.
The brand has 200+ offerings, including breads, coffee cakes, cookies, waffles, and more.
Wolferman’s Bakery ships approximately 3.7 million sleeves of English Muffins a year, about 14.8 million individual English Muffins.
The brand offers three different English Muffin types (mini, traditional, super thick) in 12 flavors, including: 1910 Original, Pumpkin Spice, Cranberry Citrus, Cinnamon Raisin, San Francisco-Style Sourdough, Apple Cinnamon, Cornmeal, Cheddar Cheese, Chocolate Chocolate Chip, and more.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.