Sugar Bowl Bakery enters C-store market with debut of dispenser boxes at NACS

Company: Sugar Bowl Bakery

Introduced: October 2019

Distribution: National

Suggested Retail Price: $0.59/cookie, $6.99/box

Product Snapshot: Last week, Sugar Bowl Bakery, one of the largest minority-owned bakeries in America, announced their move into the C-Store market with the debut of their new dispenser boxes at the National Association of Convenience trade show.

Sugar Bowl decided to launch the dispenser boxes in order to bring higher quality products to the C-Store consumer and help retailers improve sales. The new dispenser boxes feature an open tray and display packed with individually wrapped madeleines, brownie bites and duet bites. Retailers who implement Sugar Bowl’s new dispenser boxes encourage consumers to trade up at checkout and attract a new audience of health-conscious customers.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.