AB Mauri hires director of national accounts

Bill Zimmerman, Jr., is returning to AB Mauri North America as director of national accounts.

In this role, Bill will direct new selling opportunities within U.S. and Canadian-based industrial bakery accounts for growth-focused bakery ingredient solutions.

Bill rejoins AB Mauri after previously serving as a district sales manager in the northwest U.S. from 2008 to 2012. For the past seven years, he was the president and chief operating officer for Pacific Northwest Baking Company based in Sumner, Washington.

Bill served as the chairman of the American Society of Baking for 2017-2018 and holds a Bachelor of Science degree in business marketing. He will be based in Olympia, Washington.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.