Bob's Red Mill Yellow Popcorn, in new packaging

Company: Bob's Red Mill

Introduced: September 2018

Distribution: National

Suggested Retail Price: $4.69

Product Snapshot: In response to consumer feedback, Bob’s Red Mill has developed stand-up, resealable packaging to keep products like its Yellow Popcorn fresh.

Flours, baking essentials, protein powders, seeds, oats, popcorn and grains like quinoa are all now available in this new easy-to-use pouch.

Bob's Red Mill's mission has always been to make it easy for its customers to eat healthy whole grains for every meal of the day. Now, it's making it even easier. No more digging through drawers for a rubber band, zipper-top bag or matching storage container and lid. Its new resealable packaging keeps popcorn fresh and conveniently accessible.

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