After 40 years of building Bob’s Red Mill from the ground up, Bob Moore is transitioning the chief executive officer role to Dennis Vaughn. Moore will remain active as founder and President, working closely with Vaughn and the full executive team to drive the company’s core mission of improving the health of consumers by eating whole grains and minimally processed foods.
A Bob’s Red Mill veteran of nearly two decades, Vaughn has been instrumental in positioning the brand for long-term, global growth. Vaughn joined the company in 1999 as director of operations and advanced to the role of senior vice president of operations and chief operating officer in 2013. Throughout his tenure, Vaughn has helped drive innovation and production capabilities for strategic new products such as Oatmeal Cups and new Muesli Cups, and successfully increased facility production by nearly ten times what it was 20 years ago.
As the new CEO of Bob’s Red Mill, Vaughn will be responsible for the day-to-day management and future growth of the company. He will continue to serve on the Bob’s Red Mill Board of Directors, to which he was elected in 2016, managing the company’s employee stock ownership plan (ESOP) status and philanthropic efforts. Moore will continue contributing to the brand’s ever-growing success and worldwide expansion, remaining the face of the company and promoting the benefits of whole grains around the world.
“I am so proud to lead this amazing employee-owned company that has never compromised in its commitment to making the world a better place with healthy, wholesome foods,” said Bob’s Red Mill CEO, Dennis Vaughn. “With such a talented executive team, dedicated staff and Bob by my side, the sky’s the limit for Bob’s Red Mill.”
“Dennis and I share a passion for this brand and have worked closely together to grow Bob’s Red Mill into what it is today,” said Bob’s Red Mill founder and president Bob Moore. “I truly believe there is no better person to lead this company to even greater success, and I look forward to continuing to work with him to manage this business we both know and love.”