OREO Thin Bites

Company: Mondelēz International

Introduced: February 2018

Distribution: National

Suggested Retail Price: $1.30 (1.7 oz. bag) or $3.30 (6 oz. bag)

Product Snapshot: OREO recently unveiled a brand new bite-sized innovation: OREO Thins Bites.

OREO Thins Bites contain the same crisp and delicate taste of OREO Thins in a new bite-sized format that’s even more shareable and snackable than ever.

Available in both Fudge-Dipped and Original varieties, OREO Thins Bites are the perfect treat for those looking to share a sweet moment with family, friends, or colleagues.

OREO Thins Bites are now available in store wherever OREO cookies are sold in flavor varieties including: Original, Original Fudge Dipped, Mint Fudge Dipped and Coconut Fudge Dipped varieties in both 6 oz. (MSRP $3.30) and 1.7 oz. (MSRP $1.30) packs.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.