That's it. 5-ingredient veggie snack bars

Company: That's it.

Website: thatsitfruit.com

Introduced: October 2017

Distribution: National

Suggested Retail Price: $18.99 (box of 12)

Product Snapshot: That's it. has officially launched its 5-ingredient veggie line of snack bars. By combining crispy black beans (think crispy rice treats) with either crunchy kale, corn, carrot or pea and a touch of organic tapioca, vegetable glycerin + sea salt, the company created a light and nutritious snack to get you through the day. Each veggie bar contains less than 100 calories, 0 fat, 4 grams of protein and 4 grams of fiber and is non-GMO, vegan, kosher and gluten-free.

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.