Crunchmaster Savory Pumpkin crackers

Company: TH Foods, Inc.

Introduced: March 2017

Distribution: National

Suggested Retail Price: $3.49

Product Snapshot: Just in time for fall, Crunchmaster is unveiling its newest product that taps into the public’s obsession with all things pumpkin. Crunchmaster’s 2017 seasonal product is a Pumpkin Harvest cracker in Savory Pumpkin. This flavor cracker combines real pumpkin and autumn spices with the goodness of whole grains and flax seeds.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.