Company: Rich Products Corporation

Website: richs.com

Introduced: January 2017

Distribution: National

Suggested Retail Price: $8.99

Product Snapshot: With consumers growing ever-more mindful about the quantity and types of ingredients in their food, Rich Products Corporation has introduced a new line of “clean-label” dessert products designed to help meet the increasing demand for simpler, more recognizable ingredients. The Simply line features Our Specialty Simply Chocolate Cheesecake, Our Specialty Simply New York Style Cheesecake and Our Specialty Simply Black & White Cheesecake. Also included are Our Specialty Simply Vanilla Cake and Our Speciality Simply Chocolate Cake. The desserts contain no high fructose corn syrup, artificial flavors or colors, or bleached flour, and they are made with cage-free eggs.