Pringles LOUD crisps

Company: Kellogg Company

Introduced: January 2017

Distribution: National

Suggested Retail Price: $1.69

Product Snapshot: Pringles' snackable crisps are introducing a bold, new line-up – Pringles LOUD. The crunchy corn- and grain & veggie-based crisps are layered with flavor, and available in five varieties.

Fiery Chili Lime: The corn crisps will blast your taste buds with spicy tomato flavor, splash some lime and finish with a delicious heat.
Mighty Margherita Pizza: This grain & veggie crisp is layered with the classic ingredients of the popular pizza – tomato, basil and mozzarella – inspired by the colors of the Italian flag.
Salsa Fiesta: In Spanish, "salsa" means "sauce, and "fiesta" means "feast" – which traditionally involves a celebration. So, these corn-based Pringles are a saucy celebration in your mouth.
Spicy Queso: Who doesn't love delicious, melty cheese and peppers with corn crisps? Enough said.
Super Cheesy Italian: The main ingredient in any Italian dish – aside from parmesan and herbs – is enjoying the meal with friends and family. Grab a can of these new grain & veggie Pringles and invite everyone you know to dig in.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.