Video: Overheard on the Showroom Floor - IBIE 2016 Part 1

Hear from Michelle Birkey from BreadPartners, Daniel DaRocha from Erika Record Baking Equipment, Harry Jacoby from MIWE and Mary Watson from Watson about what was happening on the showroom floor of IBIE 2016.

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This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.