Mrs. Freshley's Salted Caramel Swiss Rolls

Company: Mrs. Freshley's

Date Introduced: September 2016

Distribution: National

Suggested Retail Price: $1.99-$2.50

Product Snapshot: Mrs. Freshley's Salted Caramel Swiss Rolls have put a new spin on the already popular Swiss Roll. The salted caramel filling is rolled between folds of soft cake with a sweet white coating and caramel color drizzle, providing a balance of sweet and saltineess. Salted Caramel Swiss Rolls are available in 8 count, 8 oz. boxes with 2 rolls per pack, and have an estimated retail price of $1.99-2.50.

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This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.