Honey Maid Birthday Cake Teddy Grahams

Company: Mondelez International Inc., Deerfield, IL

Introduced: June

Distribution: National

Suggested Retail: $3.19 for 10-ounce box

Product Snapshot: Honey Maid Birthday Cake Teddy Grahams from Nabisco, a Mondelez International brand, continue the tradition of making snack time fun for families, while providing a wholesome snack parents can feel good about. The grahams provide 8 grams of whole grains per 30-gram serving, are low in saturated fat, and contain no cholesterol and high fructose corn syrup. Children, meanwhile, will enjoy the colorful sprinkles and Birthday Cake flavor.

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This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.