New Snack and Bakery Products

Cheez-It Crunch’d

Cheez-It Crunch'd
March 24, 2015

Company: Kellogg Co., Battle Creek, MI

Website: www.cheezit.com

Cheez-It Crunch'd

Introduced: January

Distribution: National

Suggested Retail: $2.89 for an 8-ounce bag

Product Snapshot: Cheez-It, a Kellogg brand, has ventured into the chip aisle with the introduction of Cheez-It Crunch’d, its first cheesy puff. Made with 100 percent real cheese, the 3-D snack delivers a crunch sure to appeal to Cheez-It fans and snack lovers. Crunch’d is available in two flavors: Cheddar Cheese and Hot & Spicy, featuring a Tabasco Hot & Spicy fiery flavor.

KEYWORDS: cheese snacks puffed snacks spicy baked snacks

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