Honey Maid Go Bites Filled Snacks

Company: Mondelez International Inc., Deerfield, IL

Introduced: January

Distribution: National

Suggested Retail: $4.19 for 7-ounce box

Product Snapshot: Honey Maid, a Mondelez International brand, has launched a mess-free snack that both children and parents will enjoy. Honey Maid Go Bites Filled Snacks are crispy graham pockets with chocolate or vanilla filling—two flavors that appeal to kids—and 7 grams of whole grains and 5 grains of protein per 30-gram serving that parents will appreciate. Go Bites Filled Snacks are made with whole grains and real honey and contain no high fructose corn syrup or artificial colors.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.