HALO Bars

Company: PROBAR LLC, Salt Lake City, Utah
Website:www.theprobar.com
Introduced: March
Distribution: National
Suggested Retail:

$1.59 for a 1.3-oz. snack bar
Product Snapshot: Dubbed as the “sinfully healthy snack,” HALO bars are certified organic, dairy-free, vegan bars that boast 150 calories per bar and are a good source of Omega-3 and 6. They come in S’mores, Nutty Marshmallow, Rocky Road and Honey Graham varieties.

Ingredients (Rocky Road):

Organic brown rice syrup, organic oats, organic peanut pieces, organic peanut butter, chocolate chips (malted barley and corn, unsweetened chocolate, cocoa butter, soy lecithin, pure vanilla), vegan marshmallows (evaporated cane juice, tapioca syrup, potato starch, water, carrageenan, soy protein, natural vanilla flavor), organic flaxseed, organic brown rice, organic evaporated cane juice, organic expeller-pressed canola oil, organic rice syrup, cocoa powder, organic hemp seed, organic oat flour, organic molasses, salt, natural flavors, natural tocophenols, citric acid, ascorbic acid, Arabic gum. Contains: peanuts, wheat.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.