Frooze Balls, an adult twist on PB&amp;J

The balls are reminiscent of a PB&J but have dates, real peanuts, coconut, apple juice, and more.

courtesy of: Frooze Balls

Frooze Balls are a line of energy balls with freshly made spreads and jams inside each ball. It has no added cane sugar, and is preservative-free, gluten-free, vegan, and kosher. The fan-favorite Peanut Butter & Jelly flavor is reminiscent of a 2000’s classic PB&J, but contains elements like dates, real peanuts, coconut, apple juice, and other natural flavors.

This easy on-the-go bite to eat is reportedly a great alternative for anyone who is looking for a new twist on a taste they love.

Frooze Balls are available nationwide in 2000+ Walmart stores and 1600+ Kroger stores, along with all Albertson’s and Trader Joe’s stores. Consumers can shop the full selection online at froozeballs.com and Amazon.

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkere@bnpmedia.com.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.