French Toast

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The breakfast category, including French toast, pancakes, waffles, breakfast sandwiches, and more, overall experienced growth from the past year, with some interesting new innovations released.

Brand also introduces a new All Day Everyday menu with additions meeting guests' cravings for both lighter and indulgent offerings.

Back by popular demand, these new offerings are available now for a limited time.

New and different flavors, portions and sizes styled for families on the go, and a mix of healthier ingredients including more protein are front and center for manufacturers of frozen breakfast products like pancakes, waffles and French toast.

The frozen breakfast food category, including waffles, pancakes and French toast, has seen relatively flat growth overall during the past year—but with pockets of positive sales data pointing toward new opportunities.

The frozen breakfast category, anchored by waffles, pancakes and French toast, has produced its share of picks and pans over the past year, largely dominated by a handful of big-dollar items with little variation in sales.

Student teams from Kansas, Massachusetts and New York are finalists in the American Society of Baking’s 2016 Product Development Competition.

Breakfast today had begun to align with a quest for simplicity, artisan, nutrition and ?a small slice of indulgence.