We recently talked with Elvin Willgrass, VP of sales, Freedom Confectionery, about how the company tracks consumer taste trends, and keeps an eye out for emerging trends.

Todd Elliott, president, Oh My! Studios, chats novelty candy trends, working with influencers, and what's new for the brand.

Heidi Dorosin and Katrina Hahn, co-CEOs, of SmartSweets, talk about gummy trends, consumer interests, and notable innovations in gummies recently.

Molly Jacobson, director of business development, Frankford Candy, discusses gummy trends, including flavors, ingredients, and innovation, as well as what’s next in the category.

Pat Egan, president and CEO, See’s Candies, chats all things nut candies with us, including consumer trends, flavors, and ingredients. 

Val Griffith, founder/head of innovation, SkinnyDipped, chats with us about the brands origins, the ways that it innovates, its partnerships, and upcoming products.

Ali Wing, CEO, Oobli, talks to us about Oobli's low-sugar, better-for-you chocolate selections, as well as trends in the better-for-you confectionery space this year.