The varied innovations include protein bars, smaller-sized loaves, breakfast items, flatbreads, and a new keto bun, among others, reflecting the company’s ongoing commitment to developing new and differentiated products across its portfolio.

The company has released a quartet of new bread and snacking items from its range of brands.

The Flowers Foods bakery brand has introduced a line of soft, sweet buns.

In honor of the partnership, Wonder Bread has also teamed up with Feeding America to donate 10,000 loaves of its Classic White Bread to City Harvest this holiday season.

Celebrating the founding spirit of an iconic brand that has brought joy, wonder, and innovation to kitchen tables and lunch boxes for 100 years, Wonder Bread has announced the $100,000 "Wonder of Science" initiative to support ongoing scientific learning for students across America.

With service members stationed far away, notes of gratitude and support help make missing home a little bit easier.

Wonder Bread recently announced its initiative to support the entrepreneurial pursuits of U.S. veterans and military members: Operation Wonder Vet initiative.

Wonder, Merita, Home Pride and Butternut breads return to grocery stores throughout Flowers Foods’ geographic market area.

Flowers Foods Inc., Thomasville, Ga., completes the acquisition of Hostess Brands’ bread assets, including 20 bakeries; the Wonder, Merita, Home Pride, Butternut and Nature’s Pride brands; and 36 depots from Old HB Inc. (formerly Hostess Brands). The adjusted purchase price was $355 million.

Hostess Brands Inc. has obtained U.S. Bankruptcy Court approval to sell its Drake’s snack cake brand as well as four of its northwest regional bread brands in two separate transactions totaling approximately $58.4 million in proceeds.