This year's Forum is poised to be a landmark event for the snack industry, addressing crucial topics such as the 2024 election, the impact of AI, and how innovative products and brand breakthroughs are set to spur category growth.
As flavors inspired by the tastes of Greece, India and Korea hit store shelves across America, Lay's offers fans the chance to win a trip to one of the origins countries.
Products range from a Fritos x Twisters partnership, to a Claussen x Baked by Melissa pickle cupcakes collaboration, to Cheetos Pretzel Bites from Pretzelmaker.
For the first time, the brands are coming together for an unexpected flavor mash-up: Funyuns x Maruchan Hot & Spicy Chicken Ramen Onion Flavored Rings.
Whether gearing up for summer travel, or simply packing for a summer picnic, Frito-Lay has a variety of flavors and on-the-go options to help consumers fuel the summer fun.
This week's Fun Friday includes Awake giving free chocolate to nurses; good2grow offering an Ultimate Road Trip contest; Cheez-It offering a Cheez-It Diner; and more.