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Q&A: Rotten on its low-sugar gummy worms

Video: Rotten on its BFY gummy worms

The company's founder and CEO talks about keeping up with consumer trends.

October 8, 2024

We recently chatted with Rotten's founder and CEO about its better-for-you gummy worms, including what's next for the brand.

Q&A: Rotten on its low-sugar gummy worms

The brand's gummy worms have 60% less sugar and are made with no artificial flavors or sweeteners.

Liz Parker Kuhn

December 5, 2023

The brand's Original and Sour versions each have four flavors: Mischievous Mango, Barfin’ Blue Raspberry, Slobberin’ Strawberry, and Weirdo Watermelon.

Rotten launches its first product, Gummy Worms

The Gummy Worms will be available in both Original and Sour versions.

Liz Parker Kuhn

September 27, 2023

Rotten, the snack company on a mission to make better products for the worms and for the world, is introducing its first-ever product: Gummy Worms, available in Original and Sour versions.

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