Protect your product: tips on elevating performance and mitigating risks
An expert from market insights firm Curion offers advice on the recipe for success.
Read More
Katie Fellows
Fellows is senior vice president of client services for Curion. With 15 years of sensory and consumer science experience, she specializes in creating strategic research plans based on business objectives and designing custom insight methodologies that propel growth.
Fellows has more than years of sensory and consumer science experience with leading food and beverage companies. She is skilled in strategic research planning focused on understanding project objectives to drive business decisions. She has expertise in a wide variety of qualitative and quantitative sensory and consumer research methods, which she leverages to provide actionable insights at all phases of the product development lifecycle. She is also a trained QDA panel moderator.
Fellows received her MBA from Roosevelt University and her BS from Eastern Illinois University. She also holds a certificate in Sensory and Consumer Science from the University of California at Davis.
ARTICLES