Consumers increasingly sweet on honey as snack bar ingredient
An expert from the National Honey Board shares several successful recent launches.
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Catherine Barry
Catherine Barry is director of marketing at the National Honey Board. She began working at the Board in 2008 and brings more than 10 years of experience in the honey industry to her role in overseeing the Board's branding, marketing, public relations, advertising and market research efforts. Prior to joining the Board, Barry worked in sports marketing, where she managed community relations programs and organized charity events for five Denver professional sports teams.
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