Roughly 75 percent of consumers across 19 countries are not influenced by sugar content when purchasing sugar confectionery, according to a survey by Innova Market Insights.
European sugar producer Südzucker and DouxMatok, developer of targeted flavor delivery technology, are partnering to commercialize DouxMatok’s sugar reduction solution across Europe to support the food industry’s efforts to reduce sugar content.
Nestlé has introduced Milkybar Wowsomes, the first chocolate using Nestlé’s restructured sugar designed to reduce its products’ sugar content by 30 percent.
More people are growing increasingly aware of the amount of sugar in their diets. The 2017 "Food & Health Survey" from the International Food Information Council found that 76 percent of respondents were trying to limit or avoid sugar.
Public health authorities, health professionals, the food and drink industry, and many consumers are united in their concerns: the issue can’t be sugar-coated anymore.
Eight major candy manufacturers have committed to reducing calories in their individually-wrapped products and updating front-of-pack nutrition labels as part of an ongoing effort to offer consumers greater choice and transparency.
Long heralded as a way to reduce overall sugar intake without cutting indulgences altogether, sugar-free confections give consumers a way to have their sweets and eat them, too.
Food and confectionery technologists moderate their approaches to sugar and fat reduction.
May 15, 2014
A much more moderate approach — the reduction of calories through partial fat replacement and a 30-50 percent reduction in sugar — has led to more consumer friendly products.
Some food and nutrition statements are coming through loud and clear, with survey data from the International Food Information Council Foundation (IFIC) indicating that 70% and 63% of consumers are trying to consume less sugar and HFCS, respectively.