Hi-chew - Articles - Page 6 | Snack Food & Wholesale Bakery

HI-CHEW Superfruit Mix

Morinaga America, Inc., Irvine, Calif.

April 4, 2019

HI-CHEW’s Superfruit mix features Açaí, Kiwi, and a delicious new addition: Dragon Fruit, winner of the 2018 East Meets West Flavor Challenge.

Charting a growth course for chewy candy

Innovation in flavor, increased snacking drives chewy candy category upward.

May 23, 2018

No matter who's enjoying it, chewy candy serves as the perfect vehicle for flavor -- and fun.

Dragon Fruit wins Morinaga America’s flavor vote

New flavor to hit U.S. shelves in 2019.

Alyse Thompson

April 12, 2018

The results are in: Voters in Morinaga America’s East Meets West Flavor Challenge have decided to make Dragon Fruit the newest HI-CHEW flavor in the United States.

Morinaga America launches flavor vote to celebrate 10-year anniversary in the U.S.

Fans will vote for next Japanese flavor to hit U.S. shelves.

Alyse Thompson

March 21, 2018

Through its newest campaign — the East Meets West Flavor Challenge — Morinaga America will bring a little bit of Japan to the United States to mark its 10-year anniversary here.

HI-CHEW Halloween Sweet and Sour Mystery Mix

Morinaga America, Irvine, Calif.

Alyse Thompson

October 4, 2017

HI-CHEW is here to make things mysterious this Halloween with the new Sweet & Sour Mystery Mix bag. Featuring flavors including Sour Grapefruit, Sour Lemon and Green Apple, the bag will also include a fourth mysterious flavor.

Hi-Chew Fizzies

Morinaga America, Inc., Irvine, Calif.

Alyse Thompson

April 6, 2017

Morinaga America is giving taste buds a pop with the introduction of the new soda-inspired Hi-Chew Fizzies.

Hi-Chew Sours Sticks

Morinaga America, Inc., Irvine, Calif.

Alyse Thompson

March 30, 2017

Morinaga America, Inc. has nationally launched Hi-Chew Sours Sticks, the newest additions to the Hi-Chew lineup. They are available in three flavors: Grapefruit, Lemon and Lime.

2016 Chewy Candy Trends

Chewy candy is becoming more expendicture as the segment develops new flavors, packaging and textures to suit consumer demands.

Bernie Pacyniak

May 25, 2016

Although not quite as popular as chocolate, chewy candy still commanded close to $3.3 billion in dollar sales in the 52 weeks ending March 20, 2016, according to IRI, a Chicago-based market research firm.