Hofmann Hunter Sticks and Prime Rib Beef Jerky

Hofmann Sausage Co. hunter sticks beef snacks

Company: Hofmann Sausage Co.

Introduced: December 2018

Distribution: National

Suggested Retail Price: $5.99-$6.99

Product Snapshot: The Hofmann Sausage Company has added pork hunter sticks and beef jerky to its product mix. The new Hofmann products debuted in late December with a soft introduction in select SavOn and Maple Leaf Market convenience stores in Upstate New York. According to Statista, 126.34 million Americans consumed meat snacks and beef jerky in 2018.

Hofmann Honey Pepper Bacon Hunter Sticks is just one of seven new grab-n-go flavored items.

"For the first time, we are offering grab-n-go snack items. Hunter sticks and beef jerky are just another way for fans of our iconic New York brand to enjoy the great taste of Hofmann," said William Hulley, chief operating officer of Hofmann Sausage Company. "Initial sales were strong and the flavors well-received."

Hofmann Hunter Sticks are a high-protein snack item and available in the following flavors: Original Recipe, Jalapeño Cheddar, Teriyaki, Honey Pepper Bacon, Garlic, Hot & Spicy. They retail for $5.99 for a 6 oz. (170g) package. In addition, Hofmann introduced a new beef jerky product, Prime Rib Beef Jerky, now available in select stores for $6.99for a 3.5 oz. (98g) package. All Hofmann hunter stick and beef jerky products are fully cooked, contain no fillers, and no by-products, or added MSG. They are minimally processed and gluten free.

Hofmann Sausage Company is based in Syracuse, New York and is one of the oldest hot dog and sausage manufacturers in the United States, dating back to 1879. Hofmann products are available in grocery retail, big box and C-stores, restaurants, stadiums and entertainment venues, and on college campuses in several states.

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