Cheez-It Snap'd crackers

Company: Kellogg Co.

Introduced: January 2019

Distribution: National

Suggested Retail Price: $4.49

Product Snapshot: This January, Cheez-It is launching new Cheez-It Snap’d, a super thin, crispy and munchable snack with real cheese inside and out for big cheese flavor.

In contrast to the original Cheez-It, Cheez-It Snap’d provides consumers a completely new snacking experience—a thin, crispy Cheez-It packed with flavor. Cheez-It Snap’d will be available in four flavors including Double Cheese, Cheddar Sour Cream & Onion, White Cheddar & Bacon and Jalapeño Jack.  

The suggested retail price of Cheez-It Snap’d is $4.49. This price may vary depending on retailer. 

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.