The GFB: Gluten Free Bar

Company: The Gluten Free Bar

Introduced: November 2017

Distribution: National

Suggested Retail Price: $2.39

Product Snapshot: Gluten Free Bars (GFB) are non-GMO Project Certified, Certified Vegan, soy-free, dairy-free and Certified Gluten-Free. The bars are available in six varieties: Peanut Butter, Chocolate Peanut Butter, Cranberry Toasted Almond, Oatmeal Raisin, Dark Chocolate Coconut, and Coconut Cashew Crunch.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.