Love, Cookie Collection

Company: Baker Maid, New Orleans

Introduced: September

Distribution: Regional (Gulf states)

Suggested Retail: $3.99 for a 3.5- to 5-ounce bag

Product Snapshot: Baker Maid’s new Love, Cookie Collection features eight flavors: Almond Toffee Crunch, Espresso Chocolate Chip, Midnight Almond, Chocolate Chip, Lemon Cooler, Butter Pecan Praline, Dark Chocolate Orange and Dark Chocolate Mint. Handmade in small batches from locally sourced ingredients that are easy to recognize and pronounce, each variety has a rich, buttery, lightly sweet taste that will make consumers think its homemade.

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This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.