Baking Mixes

Company: Enjoy Life Foods, Schiller Park, IL

Introduced: August 2015

Distribution: National

Suggested Retail: $8.49 for a 14.5- to 16-ounce box

Product Snapshot: Enjoy Life Foods' Baking Mixes offer consumers allergy-friendly baking solutions. The ready-to-use line features Pancake + Waffle Mix, Pizza Crust Mix, Brownie Mix, Muffin Mix and All-Purpose Flour. Designed to make baking quick and easy, the mixes require only the addition of oil and water. All of the new baking products are made with a blend of ancient grains, plant-based proteins and a patented all-natural probiotic enhancement. They’re also Non-GMO Project verified, kosher and halal-certified. (For more about Enjoy Life Foods, read "Baking treats the gluten-free way" and "Cookie market: Enjoying gluten-free treats.")

Enjoy Life Foods’ Baking Mixes offer consumers allergy-friendly baking solutions.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.