popchips

Company: popchips Inc., Los Angeles

Introduced: June

Distribution: National

Suggested Retail: $1.49 for a 1-ounce bag (Crazy Hot Potato), $2.99 for a 3.5-ounce bag (both)

Product Snapshot: Two new popchips varieties from popchips inc. will hit store shelves this summer: Crazy Hot Potato and Cinnamon Twist Sweet Potato. The brand’s spiciest product to date, Crazy Hot Potato is a hot as a habanero pepper, but balanced with a cheesy note. Cinnamon Twist Sweet Potato is a sweet, vegan-friendly variety that combines sugar, cinnamon and a hint of tangy apple.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.